Bespoken Directive
Spinning up the digital hamster...

Honeywell

DESCRIPTION

Honeywell – a Fortune 100 Company – needed partner that was well versed in Marketo Marketing Suite, Adobe Marketing Cloud and Salesforce with an international presence to help them expand their marketing strategies for a new cloud based platform. Their desire to have well executed marketing campaigns impacted several of their Safety & Productivity Solutions and AIDC departments in U.S. and lead to expansion of same service offerings in Europe and APAC markets.

Over the course of 3+ years Bespoken has been tasked with running several Multi-Channel marketing campaigns, landing page and email template developments within their enterprise marketing platforms, PPC campaigns both nationally and internationally, web application developments, customized video/email campaigns and lead scoring for several departments.

SERVICES UTILIZED
  • Drip Campaigns + Inbound Marketing
  • Marketing Strategy
  • Paid Search/Social
  • Video Development
  • Lead Segmentation
FEATURES
  • Google Ads
  • LinkedIn Ads
  • Marketo
  • Adobe Marketing Cloud
  • Salesforce
RESULTS
  • 1200% in U.S. lead generation
  • Expansion of same service offerings in Europe (900% lead growth)
  • In APAC markets (750% lead growth)

SPEAK WITH A STRATEGIST

We’ll transform your website into a high-performance, mobile focused, marketing machine that captures, nurtures and generates sales leads even while you sleep.

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